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Research Data Analyst

Location : Schaumburg, IL
Job Type : Direct
Hours : Full Time
Required Years of Experience : 2+ years
Required Education : BS or Equivalent
Travel : No
Relocation : No

Job Description :














This role will gather, analyze, and aggregate company performance, market trends, customer information, VOC and competitive intelligence to allow management to make informed business decisions about current and future strategies.


 



·       Gather quantitative and qualitative data through primary research, secondary research, and analysis of various internal and external sources


·       Synthesize quantitative and qualitative data from multiple sources and report relevant, actionable insights to multiple, cross-functional stakeholders


·       Develop attribution modeling for ROI analysis on marketing channels


·       Analyze marketing activity and campaign performance


·       Analyze Voice of the Customer (VOC) and survey data to identify actionable insights and projects


·       Monitor market trends and economic conditions to keep leadership informed


·       Conduct insight and trend analyses to determine opportunities to improve customer experience and loyalty


·       Build and maintain documented customer segment profiles


·       Build and maintain documented competitor profiles


·       Create standard and/or ad-hoc reports, and additional documents, as required


·       Participate in discussions to design and implement new business information solutions


·       Participate in special projects and other marketing activities as needed


 


 

Required Qualifications :

·       Undergraduate degree in Business, Information Systems, Analytics, or related fields


·       Minimum 2 years of relevant experience in business, research, market intelligence, or analytics


·       Proven ability to analyze, interpret, and synthesize complex data into actionable information


·       Proven ability to perform, compile, and manage research


·       Ability to create easy-to-understand reports, charts, and graphs for multiple stakeholders


·       Collaborative business partner; Able to work cross-functionally


·       Self-motivated, flexible, and requires limited direction


·       Systemic thinker with attention for detail


·       Strong communication skills


·       Strong presentation skills, including use of PowerPoint


·       Expert proficiency in Access, Excel, SPSS and SQL


·       Ability to manage multiple priorities simultaneously


·       Ability to tell a story using data and analytics


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